Installation Eye’s Wide Open
Installation Eye is open and ready to bring you all the best stories from the industry and all the news that is important to you. We only offer proper, quality journalism; and content that helps you thrive.
The team behind the Eye Group of media channels (we have more coming over the next few months) has served the window, doors and other related products for the new-build and home improvements markets for over twenty-five years.
You’ll certainly recognise Brian Shillibeer who is pictured here. He is joined by a backroom staff including co-founder of Omnibus Media Limited, Cathryn Ellis. Shillibeer & Ellis have developed some of the very highest performing online platforms for the built environment. Shillibeer is a highly respected journalist with over forty-years’ experience. Ellis specialises in digital marketing and audience engagement, helping advertisers achieve strong returns on their investment.
Free advertising
Installer readers are the most important people to us. We don’t serve up the dull as dishwater editorial that many publishers think will hold your interest. No, we tackle issues such as the failure of the Building Safety Regulator to get Britain building on one hand; and the massive housing development planned for Cambridge East on the other. Find this story on the Home Page and note that it gives any ambitious installer who wants to get on the tender list, all the key contacts we could find.
However, we succeed based on advertising. We are so confident that we will yet again generate more enquiries than any other publisher, in fact, more enquiries than all the other publishers in this market put together, we are offering two months’ Free Advertising to anybody that wants to attract installers to their brand.
Yes, two months entirely free if you get your adverts over to us in June, you can have what remains of the month and July and August absolutely free.
Get them to us by July and you can have July absolutely free – let’s face it, two months is better than one, so get a shimmy on for the best marketing offer you’ll get this…or any other year for that matter.
We’ll give you a report at the end of the period that shows your click-throughs and only your specific click-throughs. And we encourage every advertiser to send us unique tracking code so they can monitor responses for themselves.
Click the link below to see all the Advert Sizes available. You can have one of each…absolutely free with no strings attached.
www.installationeye.com/advertise-with-us
Send to: advertising@installationeye.com
Loyal readers
That’s that pitch over and now back to our loyal readers. Online, you’ve been served the very best contents for the past six years by the Shillibeer & Ellis partnership via another media channel we launched and ran from 2020 to 2026. We have now moved on and launched Installation Eye which is soon to be followed by Fabrication & Glazing Eye. We believe our talents deserve to by directed at a channel that is fully designed to function in today and tomorrow’s world – still full of great articles but fully optimised for mobile devices and findable via modern search mechanisms. We are the only media channel in this market that is fully AI optimised.
Not only do we want to bring you stories that you actually want to read during your busy week, we want to put you front and centre of everything we do. We want to interact and the easiest way to do that is to send us details of your best projects; or examples of how you went above and beyond to delight a customer; or tell us how you are getting on with Making Tax Digital. You can also send us videos of completed jobs which you can upload to YouTube yourself or send us an MP4 and we’ll do it for you.
Send to: hello@installationeye.com
Tell your customers
We are sure that once you get used to sending stories or videos, you’ll get the bug. Hey, maybe you’ll even get a drone or engage a freelance drone videographer to do you a flyover front and back of that amazing property you transformed. Once you get published on Installation Eye, you’ll be able to show your coverage to your customers. And if your project really is a standout ‘wow, just look at this’, it will appear in Installation Eye’s Consumer Corner where only the very best installations are featured. It’s nice to upload content to your own channels but it is even more effective when you can tell prospective new customers to view a previous project which has been endorsed by the Editor of the leading trade channel for the sector you work in.
Trusted
At Installation Eye, we will never take you for granted and you can trust us to deliver the quality of News and Information that you deserve.
We hope you enjoy your first read of Installation Eye and find it useful. We’ll send you another two Newsletters next week with plenty more great stories. And we’ll keep them coming. If there is only one Newsletter you open and one website you visit for all the trade and wider industry News & Features, make sure it’s Installation Eye.
Picture: Installation Eye Co-Founder & Editor Brian Shillibeer has operated in the window, doors and other home improvements market for over 25 years.
